I bought the Pencil very recently, for 149.-. I saw afterwards that Digitec/Galaxus are more expensive here than anyone else. But I have experienced so much goodwill and professionalism with purchases that I honestly don't care about paying more. But the question is justified, the price is definitely (surprisingly) higher and also 20.- above the price of Apple itself. They'll have to go over the books again. I recommend buying from Apple (incl. engraving) or wait until Black Friday.