The magic of LickiMat lies in encouraging your pet to lick the treat or food from the patterned surface in order to be rewarded. This drastically slows down the process and prolongs the enjoyment. Fewer calories, healthier treats, and longer engagement. Serve your cat a variety of treats: gels, sardines, yogurt, purees, spreads, and all kinds of organic and healthy snacks suitable for pets.

By slowing down the eating process, you can reduce bloating in your cat and improve its digestion. The licking produces saliva, which protects your cat's teeth and gums. The natural rubber surface gently scrapes food particles and odor-causing bacteria off the tongue, resulting in fresher breath.

Additionally, LickiMat helps to calm your cat while it enjoys its favorite food or treat by promoting licking, which supports the release of endorphins.

The LickiMat is a perfect replacement for all cat bowls, and there is a wide selection of designs and colors to suit your preferences. You can serve raw, wet, dry, freeze-dried, and liquid food simultaneously without creating a mess. LickiMats are also great for administering treats with supplements and medications.

The LickiMat Playdate, with its square labyrinth design, is perfect for dry food, wet food, soft and liquid treats like gels, as well as for freezing.