Furby - an iconic toy returns!
23.6.2023
Translation: machine translated
Big googly eyes and a great need to communicate: Furby is 25 years old. And toy manufacturer Hasbro is promising all fans a new edition.
They're cute, they're brightly coloured, they're annoying... and soon they'll be back: the Furbys! The cute cuddly toys first came onto the market in 1988. What makes them special: They not only interact with their owners, but also with each other.
As toy manufacturer Hasbro has announced, the interactive cuddly toy will be back in shops in 2023 to coincide with the silver anniversary.
"Since its crazy launch in 1998, Furby has taken the world by storm, influencing every corner of the cultural zeitgeist, from music to TV and film,"says Kristin McKay, Vice President and General Manager of Hasbro Fashion & Preschool. For the anniversary, they therefore want to ignite the same enthusiasm for a new generation.
Dancing and chilling
The new furry creatures will be available in purple and orange. The animal will have five voice-controlled modes with more than 600 reactions, including lights, sounds and ten songs. The fluffy cuddly toy will respond to the commands "dance party", "babble", "clairvoyance", "let's chill" or "light show".
To this end, Hasbro has spent the past few years researching what children expect from a new Furby, reports McKay. "Children have told us how important it is to have a best friend like Furby." He should dance to music, tell fortunes, meditate, imitate with silly voices or put on a light show. "And that's exactly what we created."
But that's not all: the cuddly toy also responds to hugs, strokes and tickles. It can also be fed with the included pizza tags. And the combable doll's head could also be a thing of the past with Furby's arrival in the nursery: The cuddly toy can be styled with the included pin-on beads and fashion accessories.
It is not yet known how much the colourful and fluffy fun will cost.
Furby was first sold in the late 90s. The colourful cuddly toy quickly achieved cult status, selling more than 40 million units in the first three years after its launch.
Cover picture: Hasbro
A true local journalist with a secret soft spot for German pop music. Mum of two boys, a dog and about 400 toy cars in all shapes and colours. I always enjoy travelling, reading and go to concerts, too.
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