Blonde, grey, or lightened hair needs constant care to preserve pure and shiny tones over time. Sun, pollution, technical treatments, and styling can alter the shine, often highlighting unwanted yellow tones.

Alama No-Yellow Extreme Soft & Shine nourishes the hair while restoring and detangling it. It also neutralizes unwanted yellow tones for pure, bright blonde hair.

After applying the product, the hair is soft and shiny with an incredible ice-blonde tone.

The rich formula based on keratin and silk protein is a true natural tonic and antioxidant, useful to strengthen and hydrate the hair. The synergistic action with the purple pigment makes No-Yellow a valuable ally for maintaining the beauty and shine of blonde, bleached, and grey hair.