The first highly concentrated and cooling moisture cream for hydration lasting up to 72 hours. This long-lasting moisture care is a groundbreaking development in facial care, pushing the boundaries of hydration by keeping the skin protected from drying out for up to 72 hours after application. Aquapower 72 hours works from the inside out, providing moisture to the skin's surface while also locking in hydration to protect it from external influences such as pollution, heat, and humidity. The ultra-light and aquatic gel-cream texture delivers lasting moisture with an intense feeling of freshness. Apply every morning and/or evening after cleansing or shaving. Dispense a portion into your palm, use both hands to apply to the face from the center outward, and finish with the neck. Avoid the eye area.