Soft matte. Transfer resistant. Long-lasting. Tom Ford elevates liquid lipstick in a rich, transfer-resistant, soft-matte formula. Intense, rich color coats lips with smooth, long-lasting comfort. Pigment-maximizing technology coats concentrated pigments with ultra-pillowy emollients to create a smooth, second-skin film on lips. Ten liquid matte shades on mineral powder-coated, crease-resistant color, from the playful berry of Habitual to the dominant red of Jaguar and Overpower.