Color Touch Plus by Wella is a high-quality intensive color treatment specifically designed to provide vibrant colors and a radiant shine. This demi-permanent color is ammonia-free and offers a gentle application that is kind to the hair. With a coverage of up to 70%, Color Touch Plus is ideal for refreshing hair color or covering gray hair. The color lasts up to 24 washes, allowing for flexible color options. The application is done by mixing with the appropriate Color Touch Plus emulsion, ensuring an easy and precise application. The creamy texture of the color allows for even distribution in the hair, resulting in a uniform color outcome.

• Ammonia-free formula for a gentle application
• Demi-permanent color with up to 70% coverage
• Lasts up to 24 washes for flexible color options
• Easy application with creamy texture and a 1:2 mixing ratio with emulsion.