
Best selling Shampoos from Joico
On this page you’ll find a ranking of the best Shampoos from Joico. To give you a quick overview, we’ve added the most important product details. This page always stays fresh and updates automatically.
1. Joico Blonde Life Shampoo 1000ml
Blonde Life Brightening Shampoo 1000ml
Joico Blonde Life Brightening Shampoo is specially formulated for lightened, double-treated (lightening and color) hair and very light blonde shades. This gentle, sulfate-free shampoo creates a fine lather, cleanses the hair with a high-tech system that has a brightening effect, removes dirt and excess oil through micelles, and rinses them away quickly. At the same time, it eliminates unwanted yellow tones that leave an unsightly brassiness in the hair. Instead, the hair color shines. The hair feels soft and clean and can be easily combed when wet without the "hair-like-rubber" effect. It is perfectly prepared for blow-drying.
Application: Apply to wet hair, lather, and rinse. Repeat as needed.
Benefits:
- Gentle cleansing with rich lather
- Free from SLE/SLES sulfates
- More smoothness and silkiness
- Blonde hair stays brilliantly bright
What’s inside?
Natural exotic oils combined with strengthening, regenerating ingredients that hydrate blonde hair, making it shine and look healthy.
Ingredients:
- Smartrelease technology
- Arginine
- Tamanu oil
- Monoi oil.

2. Joico INNERJOI Hydration Shampoo 300 ml
Now there is a series for the well-being of hair and scalp! The formula enriched with apple extract from InnerJoi Hydrate provides moisture throughout the day and ensures healthy, well-groomed hair while also creating a refreshing sensation on the scalp.
Application: Apply to damp hair. Lather and rinse.

3. Joico Defy Damage Detox Shampoo - Removes Chlorine, Hard Water Residue, and Product Build-Up
Joico Defy Damage Detox Shampoo is a powerful cleansing formula designed to remove chlorine, mineral deposits, and product buildup from your hair. Ideal for swimmers or those exposed to hard water conditions, it helps restore the natural balance and vitality of the hair. The shampoo gently cleanses without stripping moisture, leaving hair refreshed and revitalized. Perfect for regular use to maintain healthy, damage-free hair. Trust in Joico's professional expertise for a deep clean that protects and rejuvenates your hair.

Joico Defy Damage Detox Shampoo - Removes Chlorine, Hard Water Residue, and Product Build-Up
Liquid shampoo, 300 ml
4. Joico INNERJOI Preserve Color Shampoo 1000 ml
The INNERJOI Preserve formula, which contains raspberry seed oil and beetroot extract, has been specifically developed to counteract color washing out. This series provides the necessary care and color protection to help maintain hair color for longer.
Do you need a shampoo that preserves your color? This gentle, naturally-based cleanser locks in hair color with clean, nourishing goodness, putting your beautiful investment in conscientious hands. The Preserve Shampoo protects your hair color with a unique combination of natural ingredients and combats inevitable fading with one protective lather after another.
Color-protecting beetroot root extract helps to maintain color vibrancy, while the power of raspberry seed oil—a natural source of linoleic acid—protects the color.
Application: Apply to wet hair. Lather. Rinse. Follow with the Preserve Conditioner.

5. Joico K-Pak Reconstructing
K-PAK Reconstructing Shampoo removes chlorine and build-up, pH 4.0-5.0, MWS 150-2500. This deep cleansing detox shampoo paves the way for shiny, bouncy, healthy-looking hair. It gently yet effectively removes build-up and dirt caused by styling product residues, chlorine, hard water and pollutants and protects the hair from harmful substances. Application: Apply to damp hair, lather and leave on for 2-5 minutes, then rinse.

6. Joico K-PAK Color Therapy Shampoo 1000ml

7. Joico COLOURFUL ANTI-FADE SHAMPOO 1000ML
Enhance and protect your vibrant hair color with Joico Colorful Anti-Fade Shampoo. This 1-liter formula is designed to extend the life of your colored hair, keeping it looking radiant and fresh for longer. It gently cleanses while preserving rich tones, ensuring your color remains true and vibrant after every wash. Ideal for all types of colored hair, this shampoo helps maintain moisture and shine. Enriched with advanced color-preserving technology, it’s a must-have for anyone looking to maintain their salon-fresh look. Treat your hair to the care it deserves with Joico.

8. Joico Blonde Life Violet Shampoo 300ml
Blonde Life Violet Shampoo 300ml
With Blonde Life Violet Shampoo, you always keep a cool head. It cleanses without SLS/SLES sulfates and neutralizes unwanted brassiness or yellow tones, ensuring that cool blonde stays cool.
Why you'll love it:
- Cool blonde hair without brassiness
- Healthy-looking and brilliantly shiny hair
- Protection and care for sensitive blonde hair
- Gentle cleansing with luxurious lather
Application: Apply to wet hair, lather, and let sit for 1–3 minutes. Rinse and follow with Blonde Life Violet Conditioner. Use 2–3 times a week to protect the cool tone.
What's inside?
- Arginine
- Monoi oil
- Tamanu oil
- Smartrelease technology.

Joico Blonde Life Violet Shampoo 300ml
Liquid shampoo, 300 ml
9. Joico Defy Damage Protective Shampoo 1000ml
The Joico Defy Damage Protective Shampoo is a 1000 ml hair care product that gently cleanses while providing protection against future hair breakage and external damage. It is suitable for all hair types and is particularly beneficial for colored, damaged, and sensitive hair that requires extra care and resilience. This shampoo formula, in a rich aquamarine color, effectively removes impurities without stripping away natural oils, thereby helping to maintain hair strength and integrity. Ideal for daily use, it supports hair health by minimizing the risk of breakage due to environmental factors and styling. The product is available in a convenient 1000 ml bottle, ensuring long-lasting use. As a successor in the Joico line, it focuses on reliable performance and durability, meeting expectations for high-quality hair care. Designed with a neutral profile, it is suitable for adult users looking for a dependable shampoo that balances cleansing with protective benefits.

10. Joico Moisture Recovery
Thirsty, dehydrated hair will soak up the moisture of our Moisture Recovery Shampoo like a sponge. The rich formulation makes dehydrated hair smooth and elastic again. Why you'll love it: Gentle cleansing without stripping moisture. Replenishes moisture reserves. Smoothness and elasticity. Application: Apply to wet hair, lather and rinse. Follow with Moisture Recovery Conditioner. What's inside? The unique, highly effective liposome delivery system continuously releases a trifecta of healthy hair ingredients - rosehip oil, arginine and keratin - to help repair and strengthen hair and protect it from the effects of daily styling. Seaweed is rich in vitamins and minerals and not only moisturises but also provides essential nutrients to keep hair looking healthier. Jojoba oil is rich in essential fatty acids and omega-9 fatty acids. It moisturises and makes the hair shine.
