Basketball pro Donovan Mitchell with new Adidas Haribo sneaker
4.10.2024
Translation: machine translated
Some collaborations are surprising and yet logical. After all, why shouldn't the iconic brands Adidas and Haribo join forces? The result is two versions of the DON Issue #6 sneaker from basketball player Donovan Mitchell's signature line, symbolising his love of sport and cute little bears.
The flexible upper, responsive midsole and herringbone-textured outsole are designed to hint at the carefree, playful nature of the professional basketball player while emphasising the speed and intensity of the game, as sneaker portal Nice Kicks writes.
The collaboration is not only reflected in the colour scheme, but also on the insole, from which the cheerful Haribo logo in the shape of a golden bear beckons. The Haribo lettering is emblazoned on the transparent outsole, which looks like rubber candy. Even the packaging is reminiscent of a Haribo Gold Bear cone.
The combination of gummy bears and sport has a long tradition
As a sportswoman and self-confessed Haribo fan, gummy bears and sport go hand in hand for me. In my youth, the sweets were my favourite way of giving myself the energy boost I needed between the heats, semi-finals and finals. Sports gels and drinks came later.
Puma has also already teamed up with Haribo
There is therefore a certain logic to the collaboration and it is not the first time the confectionery manufacturer has worked with a sportswear manufacturer. In 2021, Puma presented a Haribo collection consisting of shoes and sportswear.
With so much gummy bear look and feel, I could almost become a collector of the colourful sneakers. Unfortunately, as the Adidas shoes will probably only be available at selected retailers, my chances are not particularly good.
However, I don't have to do without gummy bears and gummy bear objects. Here is a small selection from our range:
Header image: Nice Kicks
Siri Schubert
Senior Editor
Siri.Schubert@digitecgalaxus.chResearch diver, outdoor guide and SUP instructor – I love being in, on and around water. Lakes, rivers and the ocean are my playgrounds. For a change of perspective, I look at the world from above while trail running or flying drones.
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