Whether it's movies, sports broadcasts, or games, the TV impresses with 4K, vibrant colors, and fine details. Enjoy incredibly lifelike images at four times the resolution of Full HD. The processor removes video noise and produces more vivid colors and contrasts. Low-resolution images are upscaled and displayed in nearly 4K quality. The intelligent LG AI ThinQ makes life easier. With the help of natural voice recognition, you can control your home IoT ecosystem. The processor automatically turns off motion smoothing to achieve an authentic cinematic effect. Cinematic content is no longer deprived of the creativity and experience of its creators. LG's UHD TVs offer optimal HDR picture quality and support key HDR formats like HDR 10 Pro and HLG Pro. Multiple virtual audio channels provide an even more immersive sound experience. Enjoy balanced dialogues and refined sound as if you were there live. Access Disney+, the Apple TV app, Netflix, and LG Channels. The latest movies, series, documentaries, and live sports at a glance – make your choice.